Sponsorium is hosting a Forum specifically for the F1 sponsorship community attending the Montreal Grand Prix.
F1 brands (sponsors and teams) face the challenge of fighting for sponsorship budgets. Sponsorium will show that through the use of evaluating all the associated benefits and outcomes, how budgets can be increased.
Hundreds of brands have applied Sponsorium’s universal evaluation method of ROO (Return on Objectives) and succeeded to change the perceptions of top management. So take a two hour break from the circuit on Friday morning and come and learn about the leading global evaluation method in today’s market.
AGENDA
09.30am: Registration, coffee and continental breakfast
09.45am: Welcome by Paul Pednault, Founder of Sponsorium
09.50am: How to evaluate your Return on Objectives (ROO) and increase budget.
10.30am: Case Study 1 from former Williams F1 sponsor RBS presented by Mark Cornish, VP Alliances of Sponsorium
11.30am: Q&A’s and closing remarks.
The forum is limited to 30 people and we expect places to go very quickly. So please keep a look out for the agenda updates and click on Register.
For further information, please contact Marta Jaskowiak (marta@sponsor.com).
